Nike新廣告,肯定LeBron James與騎士的成功一季
在LeBron James回來騎士的第一年,成功帶球隊回歸總決賽,並與勇士周旋了六場比賽。James無可否認的已經盡了他一切所能做的事,雖然距離冠軍還差一步,但他希望為克里夫蘭的球迷能帶來一點鼓舞。作為James最大的贊助,Nike也確信James能夠為這個城市帶回熱情,在新的廣告中,Nike就以簡單的幾句話來走過了這個如荷里活電影般的一年:
引用Imagine if Lebron came home to Cleveland.
想像一下,Lebron今年回到了克里夫蘭;
Imagine if the team struggled early but finished the regular season strong.
想像一下,他們開季時掙扎了好一會,但以強者的姿態活了下來;
Imagine if their big man went down, but they still found a way to power through the Eastern Conference.
想像一下,他們的長人倒下了,但卻能走下去,一路殺退東岸各個強敵;
Imagine if they faced the top seed in the Finals.
想像一下,他們來到了總決賽,面前就是聯盟最強的球隊;
Imagine if they pushed Game 1 to overtime but lost another star to injury.
想像一下,他們在第一戰中挺進了加時,但失去了另一個重心球員;
Imagine if everyone counted them out.
想像一下,所有人都覺得他們將會失敗;
Imagine if they shocked the world and took the next two games.
想像一下,他們在接下來的兩仗拼死勝出,震憾了全世界;
Imagine if fatigue caught up with them, and they lost Games 4 and 5.
想像一下,疲勞來襲,他們熬不過第四與第五戰;
Imagine if they defied odds, logic and the basketball gods to come back and win the series in 7. 想像一下,如果他們能夠逆天,無視賠率、邏輯、籃球之神的命定,而後來居上贏回第七戰……
Except this isn't Hollywood. It's Cleveland.
然而,這裡不是荷里活,這是克里夫蘭。
Nothing is given. Everything is earned.
沒有好運從天而降,所有成就都是一手一腳掙回來的。
克里夫蘭的故事沒有走到大團圓結局,只是今年沒有而已。